Product Principles

Guiding principles behind how Pucho is built

Keep It Simple

  • Design every part of Pucho to be intuitive — so anyone, regardless of technical expertise, can automate workflows or create AI agents with confidence.
  • Maintain a unified system architecture under one platform, making it easier to develop, scale, and manage across different teams.
  • Use a clean, minimal tech stack that prioritizes performance, reliability, and adoption over complexity.
  • Keep the interface unopinionated — allowing users to shape workflows in the way that best fits their business needs.

Keep It Extensible

  • The Pucho framework is built for extension — every feature, connector, or agent can be customized, reused, or expanded for new use cases.
  • Developers can integrate custom APIs, tools, and logic layers
    without friction.
  • Community and enterprise contributions are welcome — the platform grows stronger as more teams build on top of it.
  • The foundation remains open, while enterprise deployments can add private extensions, compliance layers, and governance tools.

On this page

Product Principles

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Step 5
Step 1

Partner information

Step 2

Company profile

Typical clients

Step 3

Business & offering

Part of other partner program

Step 4

Integration & automation needs

Step 5

Additional notes

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